The most common way of acquiring knowledge and information on the Internet is by typing in your query on a search engine like Google. It will then use all of its ability to swiftly browse through roughly 305.5 billion of digital pages, and provide you hundreds of thousands and even millions of search result that are related to your search query in a fraction of a second. That’s some fantastic technology right there. However, That’s not the end of it, as the digital world’s quest to provide efficient service to users continues to evolve.
Another advancement in the way we get information on the Internet is the voice search feature. Voice search was created some years ago but was not getting that much attention to the general public. Updates and changes were then made to enhance and develop its capacity to efficiently comply with the consumer’s demand. Over the years, it established its name and gained favourable respect from different Internet searchers.
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Google accounted voice search as 20% of the total search queries made on a mobile device last year and increased to 50% this year. That alone indicates that more and more people are getting interested in using voice search for their Internet search query. Now that is something worth investing for as the voice search age is appearing on the horizon.
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But it is essential that you know how to cope with this progression; otherwise, you will be left far behind. Understanding how the voice search works are the key.
For your site to appear on top during a voice search inquiry, you must know what’s happening on the back end of the process. You want to make sure that your site is the response to every voice query delivered and you are the best match that the digital assistant see. It still comes back to the same fundamental SEO principle which is identifying and responding to your customer’s need.
To be successful in voice search results, you must first consider identifying ways to match their voice search query. What are the Common questions, and what are the types of questions that they frequently ask? Use those to create a natural and conversational language in your website content.
Creating content that is focused on the customer’s need and wants and how they would naturally say it is more prefered than a material that is full of technical terms and poetic presentations of ideas. Apparently, most of the searcher will not use complicated words and phrases to get some information on the web through voice. This is a way to a fantastic voice search strategy.
Focusing on the customer’s need instead of putting your attention on keywords for Google to easily see you as a match to a search query is the means to a successful SEO. Afterall, you are creating a website for your customer and potential buyers, and not for a bot. Make your content in a conversational tone like you are talking to your customers. A question and answer content could be included creatively and naturally in a page.
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