Say hello to more data traffic with Google Lens

Images can represent some things. But its significance is its marketing value. Publishers who sell online do brand promotion through pictures. Website owners use photos for added value on their content also. Therefore, images are an essential factor also when it comes to more traffic and sales opportunity. Quick recall! It may not be directly […]

Influencer Marketing: Is it SEO-friendly or not?

There are many statements about influencer marketing and how it has a negative impact on SEO. That being the case is because Google considers influencer marketing links as paid and expects that you let the influencer place nofollow on them. But influencer marketing is, in fact, an excellent way to drive additional site views. Quick […]

SEO Tactics: SEO ranking in 2018

Just like other things, Search Engine Optimisation has gone through several changes. It’s difficult to think of a company that hasn’t changed over the years. Rules and ethics keep improving every year and need rewriting. It may not be easy to keep up with this, but Google prefers it that way. And if you may […]

Google Tips: Crawling and Indexing pages

According to Google’s John Mueller, URLs often get crawled at different rates. But what poked people’s interests was when he mentioned that some URLs could be crawled once every six months. Quick recall! As I discussed from The BingBot Series, web crawling is essential to maintain a website’s rank and also to assess any page […]

The BingBot Series

Bing is one of the many search engines that internet has. And just like Google, Bing has its Webmaster tools to utilise for SEO. When it comes to efficiency, web crawling is one of the significant things to look out. Quick recall! Previously, I discussed some tips to avoid website redesign mistakes. Part of the […]